Welcome to FIS   Sponsored By
United States
Subscribe to FIS | Register with FIS | Advertise with FIS | Newsletter | About FIS | Contact us
   


Captured in the cold and crystalline waters of the Arctic, the Norwegian stoker is a nutritious and firm fish with a lot of flavor.(SeafoodFromNorway)

More than 3,500 sales points join the fresh Norwegian 'fogonero' (Saithe - Pollachius virens) campaign

Click on the flag for more information about Spain SPAIN
Monday, September 16, 2019, 17:00 (GMT + 9)

  • Last year 700 tons of this white fish were sold in Spain with quality assurance of Norwegian Sea products
  • The fresh Norwegian saithe is a very versatile, healthy, tasty option and at a very affordable price, both for everyday cooking at home and in menu options for restaurants

Madrid - More than 3,500 sales points throughout Spain, including the main distribution chains, join the fresh Norwegian "fogonero" (saithe) campaign. The Norwegian Seafood Council  has the collaboration of the Association of Fish Wholesale Companies of Madrid (AEMPM) and the Spanish Federation of Fish and Frozen Products Retailers (FEDEPESCA) for this campaign, which has begun with an action in Mercamadrid in collaboration with the AEMPM in which  professionals from fish markets, distribution and hospitality companies have been able to know better the Norwegian "fogonero", a fish with flavor and at the best price, through tastings of product and different materials informative to incorporate to their sales points.

"The objective of this campaign is to support fishmongers' and distribution chains so that they can offer consumers fresh saithe, a fish with a guarantee of quality and Norwegian origin," says Bjorn Erik Stabell, director of the Norwegian Seafood Council . “In addition, it is a fish that fits perfectly in the daily diet and cuisine of Spanish homes and also in the menu options of the hotel establishments, since it is a tasty and quality fish at a very affordable price,” he adds.

The campaign includes different materials for sales points such as information brochures, banners and posters, as well as outdoor advertising, on television and social networks, and a collaboration in the Karlos Arguiñano program, which will introduce the "fogonero" as a good option in the kitchen of the daily life of Spanish homes in usual preparations such as stews, oven or batter, and for a price for all budgets.

Fresh Norwegian "fogonero" (Saithe - Pollachius virens)

The Norwegian "fogonero" comes from certified fishing companies with the blue seal of sustainability MSC. Last year 700 tons of this white fish were sold in Spain with a guarantee of origin, which shares family - gadiform fish - with skrei, fresh cod and traditional or salted cod.

editorial@fis.com
www.fis.com


 Print


Click to know how to advertise in FIS
MORE NEWS
Japan
Mar 30, 00:20 (GMT + 9):
Other Media | Japan Maritime Daily: Concerns around the world container and cargo movement deterioration.
Japan
Mar 30, 00:10 (GMT + 9):
Other Media | Suisan Times: Corona influence, JF 'extremely serious since late February'
Japan
Mar 30, 00:00 (GMT + 9):
Other Media | Suissan Keizai: New corona considers key measures for economic measures
United States
Mar 30, 00:00 (GMT + 9):
Senate includes USD 300 million for fishing industry in coronavirus response package
Chile
Mar 30, 00:00 (GMT + 9):
Camanchaca suspends mussel production due to logistics problems (video)
United States
Mar 30, 00:00 (GMT + 9):
NOAA Fisheries to waive observer coverage on a case-by-case basis
United States
Mar 29, 06:10 (GMT + 9):
DAP Weekly BSAI-GOA capture count (week 11): Atka mackerel, dusky sole, yellowfin sole and Pacific cod
United States
Mar 29, 06:00 (GMT + 9):
Pacific Cod catches from the DAP in the BSAI (week 11): Longline and Pot
Japan
Mar 29, 04:00 (GMT + 9):
Frozen bottomfish movement in Tokyo markets: Sablefish, Pacific Cod, Salted Cod and Greenland halibut (2018-19-20) | week 11
Iceland
Mar 29, 00:00 (GMT + 9):
Catch volumes (2018-29-20): Redfish, Halibut, Cod Herring and Mackerel
Japan
Mar 29, 00:00 (GMT + 9):
Octopus volumes and prices at Tokyo market - Feb/2020
United Kingdom
Mar 28, 21:00 (GMT + 9):
Other Media | Daily Express: Oh dear, Brussels! Boris has ‘already won first round’ of Brexit talks in EU fishing war
United Kingdom
Mar 28, 17:00 (GMT + 9):
COVID-19: MSC offers six-month pause on assessment and certification
Norway
Mar 28, 17:00 (GMT + 9):
How Norway is working to supply seafood during corona crisis
Netherlands
Mar 28, 02:20 (GMT + 9):
Other Media | Visserijnieuws: Fish chain must keep running



Lenguaje
FEATURED EVENTS
  
TOP STORIES
Grimsby Fish Market’s auction forced to close amid coronavirus lockdown
United Kingdom Fish and chip shops are closing the nation over, forcing a major shift in the UK seafood capital. Grimsby Fish Market’s auction - which was about to drop to three days a week - will  su...
Coronavirus pandemic shakes up Alaska fishing industry
United States Like almost all industries and institutions across Alaska, the novel coronavirus pandemic is shaking up the fishing industry. With restrictions changing almost daily and cases spreading across the Un...
Seiyu Becomes First Retailer to Endorse BAP Certification
Japan Tokyo – Seiyu, GK (a Japanese subsidiary of Walmart Inc.) became the first retailer in Japan to introduce the Global Aquaculture Alliance's Best Aquaculture Practices (BAP) certification to...
Jack mackerel catch limit for 2020 increased
Peru Norm indicates that an additional 40,000 tons will be exclusively for fishing with artisanal vessels. Until March 20, 97.7% of the 100,000 ton-quota assigned last January had been met. The Ministry...
 
Maruha Nichiro Corporation
Nichirei Corporation - Headquarters
Pesquera El Golfo S.A.
Ventisqueros - Productos del Mar Ventisqueros S.A
Wärtsilä Corporation - Wartsila Group Headquarters
ITOCHU Corporation -Headquarter-
BAADER - Nordischer Maschinenbau Rud. Baader GmbH+Co.KG (Head Office)
Inmarsat plc - Global Headquarters
Marks & Spencer
Tesco PLC (Supermarket) - Headquarters
Sea Harvest Corporation (PTY) Ltd. - Group Headquarters
I&J - Irvin & Johnson Holding Company (Pty) Ltd.
AquaChile S.A. - Group Headquarters
Pesquera San Jose S.A.
Nutreco N.V. - Head Office
CNFC China National Fisheries Corporation - Group Headquarters
W. van der Zwan & Zn. B.V.
SMMI - Sunderland Marine Mutual Insurance Co., Ltd. - Headquarters
Icicle Seafoods, Inc
Starkist Seafood Co. - Headquearters
Trident Seafoods Corp.
American Seafoods Group LLC - Head Office
Marel - Group Headquarters
SalMar ASA - Group Headquarters
Sajo Industries Co., Ltd
Hansung Enterprise Co.,Ltd.
BIM - Irish Sea Fisheries Board (An Bord Iascaigh Mhara)
CEFAS - Centre for Environment, Fisheries & Aquaculture Science
COPEINCA ASA - Corporacion Pesquera Inca S.A.C.
Chun Cheng Fishery Enterprise Pte Ltd.
VASEP - Vietnam Association of Seafood Exporters & Producers
Gomes da Costa
Furuno Electric Co., Ltd. (Headquarters)
NISSUI - Nippon Suisan Kaisha, Ltd. - Group Headquarters
FAO - Food and Agriculture Organization - Fisheries and Aquaculture Department (Headquarter)
Hagoromo Foods Co., Ltd.
Koden Electronics Co., Ltd. (Headquarters)
A.P. Møller - Maersk A/S - Headquarters
BVQI - Bureau Veritas Quality International (Head Office)
UPS - United Parcel Service, Inc. - Headquarters
Brim Ltd (formerly HB Grandi Ltd) - Headquarters
Hamburg Süd Group - (Headquearters)
Armadora Pereira S.A. - Group Headquarters
NOAA - National Oceanic and Atmospheric Administration (Headquarters)
Mowi ASA (formerly Marine Harvest ASA) - Headquarters
Marubeni Europe Plc -UK-
Findus Ltd
Icom Inc. (Headquarter)
WWF Centroamerica
Oceana Group Limited
The David and Lucile Packard Foundation
Ajinomoto Co., Inc. - Headquarters
Friosur S.A. - Headquarters
Cargill, Incorporated - Global Headquarters
Benihana Inc.
Leardini Pescados Ltda
CJ Corporation  - Group Headquarters
Greenpeace International - The Netherlands | Headquarters
David Suzuki Foundation
Fisheries and Oceans Canada -Communications Branch-
Mitsui & Co.,Ltd - Headquarters
NOREBO Group (former Ocean Trawlers Group)
Natori Co., Ltd.
Carrefour Supermarket - Headquarters
FedEx Corporation - Headquarters
Cooke Inc. - Group Headquarters
AKBM - Aker BioMarine ASA
Seafood Choices Alliance -Headquarter-
Austevoll Seafood ASA
Walmart | Wal-Mart Stores, Inc. (Supermarket) - Headquarters
New Japan Radio Co.Ltd (JRC) -Head Office-
Gulfstream JSC
Marine Stewardship Council - MSC Worldwide Headquarters
Royal Dutch Shell plc (Headquarter)
Genki Sushi Co.,Ltd -Headquarter-
Iceland Pelagic ehf
AXA Assistance Argentina S.A.
Caterpillar Inc. - Headquarters
Tiger Brands Limited
SeaChoice
National Geographic Society
AmazonFresh, LLC - AmazonFresh

Copyright 1995 - 2020 Fish Info & Services Co.Ltd| All Rights Reserved.   DISCLAIMER